Veja are considered by many to be the Green sneakers.
Veja works directly with Brazilian small producers, who are organized into cooperatives, of organic cotton and natural latex from the Amazon.
The Veja project created a supply chain that respects both humans and the environment.
Oportunidade & Dignidade
3:21 - November 03 rd 2006 /// Posted By /// Tags : brazil, villaget
Two years ago, Veja met Villaget, a Brazilian NGO working to promote social justice. The association helps young people of a poor neighbourhood in Porto Alegre, South Brazil, to get work opportunities.
Instead of spending idle time on …
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Organic Cotton Growers, Brazil
4:12 - November 02 nd 2006 /// Posted By /// Tags : brazil, organic cotton, producers
We work with a cooperative of small producers of organic cotton in the “Nordeste”, a dry and poor area in Brazil.
Almost 100 families have adopted the agroecological system proposed by ESPLAR, a local NGO.
…
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Save The Neem Tree
Cotton growers have adopted natural practices to replace agrochemicals.
The Neem is an Asian tree they have planted in the cotton fields. Producers use Neem leaf extracts as a natural repellent.
La mode a-t-elle un sens?
2:54 - October 02 nd 2006 /// Posted By /// Tags : whos next
For the fashion fair Who’s Next in Paris on September 2006, Veja invited the Favela chic gang to perform. Thanks to Soraya and Monsieur Boo!
Veja Autumn Winter 06 Series
2:25 - September 18 th 2006 /// Posted By /// Tags : collection, sneakers, volley
A few stores around the world are now stocking the New Veja. Canvas in organic and fair trade cotton, natural latex sole…
You may find them in the Palais de Tokyo in Paris or Biffi in Milano… List of stores …
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A Proud Cow Boy
2:37 - July 26 th 2006 /// Posted By /// Tags : amazonia
We met this guy at the border of the Amazonian forest. Proud to show us his small ranch, to talk a bit with the “estrangeiros"…
Amazonia and the Seringueiros
2:02 - July 24 th 2006 /// Posted By /// Tags : amazonia, latex, seringueiro
One year ago, a photographer followed us on our run towards Amazonia to meet the seringueiros, people of the forest who extract the latex from the hevea trees.
The natural latex milk flows in small containers and is turned into “borracha”, natural …
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