Sao Paulo

Walkabout in Paris


Four of the nine artists will remain in Paris during the exhibition time; Alessandra Cestac, Alexandre Orion, Gal Oppido and Zezão will be out there looking for inspiration...
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Brazil is the future

All at once a street style blog, vintage shop, and organizer of monthly parties, Freakstyle documents the style of a city in constant turmoil.

Students in the morning, photographers and stylists in the afternoon, clubbers at night, the members of Freakstyle are emblematic of the new fashion generation of São Paulo. 

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You said “pixaçaõ”?

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Urban archeology

  • 01:00 . 25 Mar 2009 /// Posted by admin ///
  • Tags: Sao Paulo

What does a city without ads would look like? 
The answer? São Paulo.

Two years ago, advertising boards were banned from the Brazilian metropolis where naked frames now deck out the streets. For the Veja SP,MA launch, a representation of this metamorphosis has been displayed in the window of the Parisian store French Trotters.

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SP,MA: Ode to São Paulo

  • 01:00 . 4 Mar 2009 /// Posted by admin ///
  • Tags: Sao Paulo

São Paulo : crowds, urban chaos, cabs, energy, freedom. New York in the 50’s.

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Ad ban in São Paulo

  • 07:27 . 19 Sep 2007 /// Posted by admin ///
  • Tags: Sao Paulo


A few months ago, São Paulo put into effect a radical ban on outdoor advertising called “Lei Cidade Limpa” or “Clean City Law”.

The Clean City Law aims at combating both visual and water, air and sound pollutions. Since then, billboards, outdoor video screens and ads on buses and taxis have been eliminated.

See : São Paulo: The City That Said No To Advertising - Newsweek - June 18, 2007,
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