Urban archeology

  • Tags: Sao Paulo

What does a city without ads would look like? 
The answer? São Paulo.

Two years ago, advertising boards were banned from the Brazilian metropolis where naked frames now deck out the streets. For the Veja SP,MA launch, a representation of this metamorphosis has been displayed in the window of the Parisian store French Trotters.French Trotters, 116 rue Vieille du Temple, 75003 Paris